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Internet Marketing » SEO Training          |
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SEO TrainingWe deliver an in-depth 3 day training course covering search engine optimisation (SEO) principles, our SEO approach, strategies and methodologies and access to our SEOToolSet™. The training course is presented by Bruce Clay, the President of Bruce Clay, Inc. This SEO training course was presented for the first time in Australia in February 2007 and is now held bi annually. Attendees have included Australia's leading organisations' in the media, telecommunications, technology, entertainment, recruitment, real estate and travel industries, as well as small to medium enterprises and entrepreneurs managing or building their own websites and seeking competitive advantage. We are happy to report that those who have attended the SEO training course in Australia to date have rated the course an average of 4.6 out of a maximum of 5 with a satisfaction rating in excess of 90%.
The Bruce Clay SEO training course shows you how to improve the rankings of your website in search engines and increase qualified traffic to your website. The training is based on over 10 years of search engine research and successful search engine optimisation for clients. On top of the already proven material, the new 2008 course includes emerging trends, blended or universal search, useful strategies for social media, the optimisation of digital assets for search as well as additional content on link building and SEO checklists. The course is relevant to all people seeking to learn about SEO or enhance their existing knowledge and skills. The course covers search engine optimisation basics through to advanced concepts and methodologies. The course also features a session on ethical practices and our SEO Code of Ethics. The functionality and features of our powerful search engine optimisation tools, the SEOToolsetT, are explained and used throughout the course. The Bruce Clay training course and materials are detailed and constantly updated to include the latest developments globally in the search engine, Internet marketing and search engine optimisation industries, as well as step by step guides on optimising your website including real life examples. The training course forms part of the Bruce Clay SEO Certified Analyst Certification, putting you on the path to becoming a certified search engine optimisation analyst should you choose. There is no additional cost for certification. Bruce Clay has been delivering SEO training in sunny California for over eight years, with courses now held in the United States, Australia, England and South Africa. The training is based on over ten years of research and experience in the search engine optimisation industry. The course is acknowledged as the leader in SEO training due to the depth of content and the knowledge and expertise of Bruce Clay in the SEO industry and is rated #1 by topseos.com for Search Engine Marketing training. The course is a must for those serious about delivering search engine traffic to their website.
Who benefits from the course?Any company, organisation or individual who needs to drive more targeted traffic to their website will benefit from this training course. This includes Marketing Managers, Marketing Directors, Business Owners, Online Marketers, Online Advertisers, Marketing Consultants, New Media Consultants, Webmasters, IT managers, In-House SEO Analysts, and anyone working with Search Engines or in the Search Engine Optimisation and Marketing industries. What is covered in the course?
What is included?Fees include the 3-day training course, (including meals and refreshments), two detailed course manuals, access to the SEOToolset™ Dynamic Site Mapping™, PathStats™ and LinkMaps™ tools for 12 months (valued at over A$3,500 in subscriptions alone), a graduation certificate, an SEOToolset™ graduate shirt and eligibility to take the advanced certification exam. Course DatesThe next SEO training course is scheduled for the 21st, 22nd, and 23rd of October 2008. Booking early is essential if you would like to secure a place as course numbers are kept small to ensure optimum knowledge transfer to all attendees. The March 2008 training course was oversubscribed. Course TimesThe course will begin at 08:30 and end at around 17:00 each day. Course LocationThe training is held at The Menzies Hotel at 14 Carrington Street, Sydney. More info here www.sydneymenzieshotel.com.au or here. While you are there arrival coffee and tea, mid morning and afternoon refreshments and lunch are all included. If you do have specific dietary requirements let us know and we will communicate these to the hotel. The Menzies has approved special rates for rooms for those from out of town and attending the training. We warn these might not be the cheapest rates in Sydney but they are discounted off the standard rates. Please ask for the special Bruce Clay rates. Please note these are only available up to 2 weeks prior to the training. Course FeesThe fees for the SEO training course are A$3,250, excluding GST. On registration you will not be required to provide credit card details, we will forward you an invoice for payment at the appropriate time, along with further course information and the training terms and conditions. Registration for the October 2008 session is now open. We recommend booking early as the March 2008 course was oversubscribed. As usual we have limited the class to around 40 attendees to maximize knowledge transfer.
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If you have any questions about training courses or require further information,
Want to discuss your SEO business needs with one of our consultants?
We know that ALL areas of Internet Marketing are very challenging and that there will come a time when you need expert services to beat your competition in the traffic wars. Please consider having Bruce Clay help with your projects. We are happy to discuss your SEO, PPC, Analytics, SEO Web Design conversion and Branding programmes Please contact us for a comprehensive discussion and proposal if required for your search engine placement project.
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